Strategist on Next Generation Web & Mobile Services Rudy De Waele has been working in Internet media since 1995 and in mobile since 1999. He works with start-ups and established brands focusing on next generation mobile services where he assists them with brand building, positioning, identifying market opportunities and business models, creating strategic alliances, funding opportunities and competitive intelligence to help these companies commercialize their technologies in a global market, using open innovation. Rudy is a creative, visionary, thoughtful and self-motivated strategist with excellent inter-personal and communication skills in several languages, and technology platform experience across the Internet, Mobile Internet and Wireless Media. Well-connected among key players in the digital media distribution and global mobile value chain players, he is passionate for the new and the innovative and not afraid of mixing the unmixable. He has worked on projects as diverse as R&D; competitive intelligence analysis; digital concept, content and event development; mobile and digital music distribution and social media networks and tools. His blog mTrends was selected in 2006 among the TOP 20 Fierce Wireless Industry blogs and won the Host of the Year 2006 Award from the Carnival of the Mobilists community http://mobili.st. He is part of the Mobile 2.0 organizing committee - http://mobile2event.com and also the founder of MobileMonday Barcelona - http://www.mobilemondaybarcelona.com and MobileMonday Madrid - http://www.mobilemondaymadrid.com. ---------------------------------------- Some of his most quoted articles: About Context and the Mobile Web Connecting Cultures through Music (Vodafone Receiver #16) Understanding Mobile 2.0 (Read/WriteWeb)